On the lighter side

Cleanup on Aisle 9

On the Lighter Side: Happy mother's day, from your not-so-loving sons

Mother's day tribute from two loving brothers.

On the Lighter Side: One more reason you never send your husband to the supermarket

Think the war between the sexes has finally drawn to a close? Then just try sending your husband on a supermarket errand for you, says gentle humorist Jeanne Robertson.

On the Lighter Side: Farm News Reporting is a Finely Honed Skill

See how it's done, through the lens of this classic guru of farm- and food-news reporting.

On the Lighter Side: Captivating marketing in the form of seasonal generosity

'Twas the season before Christmas, and all through the air
Travelers hustled and bustled, burdened down with their cares.

When what to our wondering eyes did appear
But this brilliant commercial that resurrected our cheer.

So spring to this YouTube with no doubt nor dismissal;
let cynicism drift off like the down on a thistle.

Witness the power of generosity to make melancholy disappear.
As we wish a joyful Christmas to all, and to all a good year!

Partners

Supported by the Nebraska Farm Bureau

The farm and ranch families represented by Nebraska Farm Bureau are proud sponsors of the Farmer Goes to Market program. We take great pride in supporting Nebraska's agricultural foundation. A key part of that effort is to make sure we produce safe and affordable food. This newsletter is an important part of our effort to connect the two most important parts of the food chain -- the farmer and the grocer -- with the goal of increasing consumer awareness and information about how their food is raised in Nebraska.


Supported by the Nebraska Corn Board

The Nebraska Corn Board, on behalf of 23,000 corn farmers in Nebraska, invests in market development, research, promotion and education of corn and value-added products. The board aims to work closely with the farmer-to-consumer food chain, to educate everyone about the role corn has in our everyday healthy lives. The Nebraska Corn Board is proud to sponsor the Farmer Goes to Market program to help bring its mission of expanding demand and value of Nebraska corn to the consumer, through the strongest touch point in that chain: the Nebraska retail grocer.


In patnership with the Nebraska Grocery Industry Association

The Nebraska Grocery Industry Association was formed in 1903 by a group of Omaha grocery store owners, wholesalers and vendors to allow them to promote independent food merchants and members of the food industry, and to promote education and cooperation among its membership. NGIA continues to represent grocery store owners and operators, along with wholesalers and vendors located throughout Nebraska, by promoting their success through proactive government relations, innovative solutions and quality services. NGIA offers efficient and economical programs. NGIA also lobbies on both a state and national level, ensuring that the voice of the food industry in Nebraska is heard by our representatives.