On the lighter side

Search Farmer Goes to Market

Search Site
Thursday April 26, 2018
Tide pods

Depending on which side of the generational divide you fall on, the “Tide Pod Challenge” which overtook the Internet late last year marked either the end of modern civilization or the natural culmination of it. It involved filming yourself while biting down on the colorful but bitter detergent pods, which resulted in as many as eight reported deaths.

One anthropologist's explanation of the natural gastronomic attraction of the colorful, ripe, gushing non-treats may convince you the trend is here to stay. But you also may recall that we've actually been there before:

  • The cinnamon challenge was a similar viral internet food challenge that peaked between 2007 and the end of 2011.
  • The cracker challenge, likewise challenged participants to beat the clock by stuffing their mouths with potential choking hazards.
  • Similarly, milk chugging, challenged hopeful YouTube stars to drink large quantities of milk in a short time, as did the banana Sprite challenge, which did the same for two bananas and a liter of soft drink—both without vomiting.
  • The salt-and-ice challenge left some participants with self-inflicted second- and third-degree burns in an attempt to gain Internet fame.

All point to the reality that imbecility in pursuit of fame is a trend that may never go out of style.

Add comment

Security code


Supported by the Nebraska Corn Board

The Nebraska Corn Board, on behalf of 23,000 corn farmers in Nebraska, invests in market development, research, promotion and education of corn and value-added products. The board aims to work closely with the farmer-to-consumer food chain, to educate everyone about the role corn has in our everyday healthy lives. The Nebraska Corn Board is proud to sponsor the Farmer Goes to Market program to help bring its mission of expanding demand and value of Nebraska corn to the consumer, through the strongest touch point in that chain: the Nebraska retail grocer.

In patnership with the Nebraska Grocery Industry Association

The Nebraska Grocery Industry Association was formed in 1903 by a group of Omaha grocery store owners, wholesalers and vendors to allow them to promote independent food merchants and members of the food industry, and to promote education and cooperation among its membership. NGIA continues to represent grocery store owners and operators, along with wholesalers and vendors located throughout Nebraska, by promoting their success through proactive government relations, innovative solutions and quality services. NGIA offers efficient and economical programs. NGIA also lobbies on both a state and national level, ensuring that the voice of the food industry in Nebraska is heard by our representatives.

Supported by the Nebraska Farm Bureau

The farm and ranch families represented by Nebraska Farm Bureau are proud sponsors of the Farmer Goes to Market program. We take great pride in supporting Nebraska's agricultural foundation. A key part of that effort is to make sure we produce safe and affordable food. This newsletter is an important part of our effort to connect the two most important parts of the food chain -- the farmer and the grocer -- with the goal of increasing consumer awareness and information about how their food is raised in Nebraska.

S5 Box